What are the two most common reasons a finance company might choose to promote its app? Options To determine if app users have a preferred banking location. To increase user…
Google App campaign objectives should depend on which of the following? Options The stage of app maturity Reviews left by people using the app Short-term events in relevant industries The…
George regularly checks his conversion data in his Google App campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that…
Betty’s manager is wondering why she needs to spend time on her new Google App campaign, since machine learning helps to automate a significant amount of the campaign. What are…
Sandra’s creating a long-term plan for her app. She wants to make sure her objectives evolve along with the growth of the app itself. Help Sandra place the following marketing…
Which statement summarizes a Google App campaign? Options A manual ad type in Google Ads that lets advertisers display banners exclusively on Google Play. An automated ad type in Google…
Henry’s been running a Google App campaign for a number of days, and he noticed it’s still in a learning phase. What can contribute to an App campaign remaining in…
For a Google App campaign optimizing to a tCPI of $2, what would be the recommended minimum budget? Options 500 20 100 10 Explanation For a Google App campaign optimizing…
What impact has machine learning made on the marketing industry? Options Advertisers can crunch more data at scale than ever, to drive better business outcomes. Advertising agencies are slowing down…
Match the type of business with the most relevant reason ‘why apps matter.’ Options eCommerce Gaming Omnichannel (online + store) These apps generate higher conversion rates than mobile websites. These…