Your ad has a high number of impressions, but a low click-through rate. Which of the following might help increase your click-through rate?
Options
Increase your keyword bids
Bid on frequently misspelled keywords
Set Bing Ads to spend your budget evenly across the month
Make your ad copy more compelling
Explanation
If your ad has a high number of impressions, but a low click-through rate then making your copy more compelling will help increase your click-through rate.
Conclusion
This question is a part of Microsoft Advertising Certified Professional Exam. You can read all the right answers here : Bing Ads Accreditation Exam Answers
