Rose has run her Google App campaign for a long time, and she wants to identify users who are most valuable to her business. What two actions should Rose take…
Lilly added text and image assets to her Google App campaign ad group, but she doesn’t have a video to upload. Her App campaign may do which of the following…
Claire understands the impact that an App Store listing can have on her Google App campaign. She wants to partner with the developer team to optimise the listing, so that…
Adam is taking time to learn how machines and humans complement each other. What is something machines do well in the marketing industry? Options Plan strategies on a wide scale….
Why should companies with physical locations embrace app usage? Options Mobile apps help build brand and website awareness. Apps inform potential customers of opening and closing hours. Over half of…
Roberto’s expanding his UK-based app into France. He created a new French-targeted Google App campaign and translated his assets into French. Which three additional things should he consider before going…
Three key steps are needed to enable conversion tracking in a Google App campaign. Place them in the correct order. Options Pick an analytics tool to track conversions. Link your…
What are two ways a marketer can use data insights to better understand campaign performance? (Choose two.) Options Include view-through-conversion reporting to understand the full value of the ads shown….
What two things are marketers realizing as machine learning becomes more widely used? (Choose two.) Options Automated campaigns rely on human guidance and intelligence for success. Expertise in machine learning…
How do the majority of app downloaders discover apps? Options Through digital sources Through magazine placements Through television commercials Through billboard advertising Explanation Through digital sources the majority of app…