Paul asks his team to enable and report on view-through conversions in their client Google App campaigns. Why are view-through conversions important to include?

Paul asks his team to enable and report on view-through conversions in their client Google App campaigns. Why are view-through conversions important to include?

Paul asks his team to enable and report on view-through conversions in their client Google App campaigns.
Why are view-through conversions important to include?

Options
They unlock additional segmentation options for placements that occur on YouTube.
They provide additional conversion data, so better business decisions can be made.
They’re an effective way to directly compare conversion data against similar businesses.
They offer insights into video assets, so best-performing ones can be given priority.

Explanation

Paul asks his team to enable and report on view-through conversions in their client Google App campaigns.
View-through conversions important to include because They provide additional conversion data, so better business decisions can be made.

Conclusion

This question is a part of Google Ads Apps Certification Exam. You can read all the right answers here : Google Ads Apps Certification Exam Answers.

Gaurav Kadam

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