Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to setting daily budgets within App campaigns? (Choose two.)

Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to setting daily budgets within App campaigns? (Choose two.)

Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two statements are correct when it comes to setting daily budgets within App campaigns? (Choose two.)

Options
A daily budget should be at least 50 times the tCPI.
A daily budget should be at least 5 times the tCPA.
A daily budget should be at least 10 times the tCPA.
A daily budget should be at least 25 times the tCPI.

Explanation

Vivian’s been put in charge of a few clients interested in running Google App campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). The two statements are correct when it comes to setting daily budgets within App campaigns are:
A daily budget should be at least 50 times the tCPI.
A daily budget should be at least 10 times the tCPI.

Conclusion

This question is a part of Google Ads Apps Certification Exam. You can read all the right answers here : Google Ads Apps Certification Exam Answers.

Gaurav Kadam

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