Why should Google follow the viewability standards set by the US Media Rating Council (MRC)?

Why should Google follow the viewability standards set by the US Media Rating Council (MRC)?

Why should Google follow the viewability standards set by the US Media Rating Council (MRC)?

Options
So advertisers know if their audience targeting is successful.
So advertisers know if frequency capping is working.
So advertisers know if users are double-clicking on their ads.
So advertisers know if their ads have truly been seen by users.

Explanation

Google should follow the viewability standards set by the US Media Rating Council (MRC) So advertisers know if their ads have truly been seen by users.

Conclusion

This question is a part of Google Ads Apps Certification Exam. You can read all the right answers here : Google Ads Apps Certification Exam Answers.

Gaurav Kadam

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