If your ad rank is doing poorly even though your click-through rate is high, what should you do to improve your campaign?

If your ad rank is doing poorly even though your click-through rate is high, what should you do to improve your campaign?

If your ad rank is doing poorly even though your click-through rate is high, what should you do to improve your campaign?

Options
Decrease your keyword bid prices.
Increase your keyword bid prices.
Place your ads in different ad groups.
Reassess your keyword selection.

Explanation

If your ad rank is doing poorly even though your click-through rate is high, then you should Increase your keyword bid prices to improve your campaign.

Conclusion

This question is a part of Microsoft Advertising Certified Professional Exam. You can read all the right answers here : Bing Ads Accreditation Exam Answers

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